Hey there! I'm Kirsten, a freelance social media manager & content creator
Purpose-driven organizations have powerful stories to share about their work and mission. As a freelance social media manager and content creator, my goal is to help brands create content that not only looks great and is data-driven but also tells their story.
Work
About
I’m Kirsten – a content creator and social media manager based in the beautiful city of Boston.
As a freelancer, I help purpose-driven organizations craft stories that matter. From creating social media campaigns to producing videos and designing graphics, I focus on bringing brands to life in a way that connects with people. My freelance journey started because I wanted to work with organizations that have a real impact – and it’s been incredibly fulfilling to see the difference good storytelling can make. I also work as a communications associate at a nonprofit healthcare organization in Boston, where I create and manage social and email campaigns that help our mission resonate with the community. With a master’s in advertising from Boston University, I’m always looking for new ways to merge creativity with purpose.
Smart, strategic and creative approach led them to a unique concept that will help us drive even more awareness for the need of accurate portrayal of the population on screen.
Madeline, Geena Davis Institute President and CEO
I just wanted to send a shout out and some MAJOR kudos for Kirsten who is an absolute rockstar. She has been so helpful and I could not have done it without her these last few weeks. She's motivated, fast, and gets it right.
Pearl, Boston Medical Center Senior Marketing Project Manager
Way to go! This team is a creative bunch! Can’t wait to see what you do next! 🔥
Beth, Gatesman Agency VP, Director of PR & Social Media
Services
| Service | Starter | Growth | Pro | Notes |
|---|---|---|---|---|
| Price | Starts at $1,100/mo | Starts at $1,815/mo | Starts at $2,630/mo | |
| Accounts Managed | 1-2 accounts | 2-3 accounts | 3-4 accounts | |
| Social Media Plan | ✅ | ✅ | ✅ | Outlines key goals and messages, identifies target audience, selects appropriate platforms, defines content pillars and formats, and includes a social media audit, competitor analysis, and calendar. |
| Content Creation | 8 unique posts or 2 posts per week | 12 unique posts or 3 posts per week | 16 unique posts or 4 posts per week | Includes copywriting and graphic design |
| Social Media Management | ✅ | ✅ | ✅ | Involves posting and scheduling content |
| Analytics Reporting | Monthly analytics report | Biweekly analytics report | Weekly analytics report | |
| Community Management | Monitoring and engagement on 2 designated days per week (e.g., Tuesday and Thursday) | Monitoring and engagement on 3 designated days per week (e.g., Monday, Wednesday, Friday) | Daily monitoring and engagement (Monday-Friday) | Involves sentiment tracking and liking/responding to DMs and comments |
| Perfect for | Businesses or organizations who want to maintain a consistent social media presence and stay visible to their audience | Businesses or organizations who want to increase engagement by posting more often and connecting with their audience regularly | Businesses or organizations who want a fully managed social media presence with more frequent content posting, expanded community management, and prioritized support |
Additional Services
Photography starts at $110, which includes shooting and basic editing. Travel costs are covered by the client.
Full-service TikTok Video/Instagram Reel production starts at $250, which includes shooting, shot list development, scriptwriting, editing, and 2 revisions. Travel costs are covered by the client.
Paid social media strategy available upon inquiry.
Get in touch
General inquiries: [email protected]
Kyla – Freelance Social Media Manager & Content Creator
Boston Medical Center
BMC's social media strategy is built around key content pillars – health education, patient stories, research breakthroughs, staff achievements, and event promotions – aimed at connecting with the community. This approach not only builds trust and informs the public but also showcases BMC's dedication to providing equitable and innovative healthcare.By combining world-class clinicians and innovative treatments with compassionate, quality care, BMC is improving the health of the people of Boston – and beyond. That means focusing on all aspects of health, from preventive care, to care for chronic conditions, to programs that address root causes of medical issues and longstanding inequities throughout our city.After only six months of working with BMC, we saw growth in the following metrics:
• 65.2% increase in engagement rate
• 19.7% increase in followers
Geena Davis Institute
This Women's History Month social push honors the women who have redefined media, highlighting their impact, those they’ve inspired, and the work still needed for true representation. The strategy is centered around four key content pillars – education, awareness, inspiration, and empowerment – each designed to inform, inspire, and drive change.For 20 years, the Geena Davis Institute has been at the forefront of championing equitable representation in media. Through its ground-breaking research, it understands the life-changing impact of representation and has devoted itself to pioneering new pathways within entertainment and media.Spec
Too Good To Go
This always-on social media push makes food waste personal and actionable, turning big statistics into small, everyday changes that add up to a real impact. The strategy is grounded in four key content pillars – education, partnerships, tips & how-tos, and awareness days – each designed to inform, inspire, and empower everyday action against food waste.Too Good To Go is a mobile app and marketplace that connects consumers with local restaurants, cafes, and stores to "rescue" unsold, but perfectly good, food at a discounted price, helping to reduce food waste.Spec
