Helping organizations tell their story & amplify their impact through social media

Mission-driven organizations have powerful stories to share about their work and mission. My goal is to help them create content that not only looks great and is data-driven but also captures their unique story.

“Kirsten hit the ground running since day one... She is dependable and can efficiently turn around any project or request into a meaningful deliverable, always going above and beyond. She’s responsive, open to feedback, and communicates well, leading to great partnerships across the department and with key stakeholders.”

“I just wanted to send a shout out and some MAJOR kudos for Kirsten who is an absolute rockstar. She has been so helpful and I could not have done it without her these last few weeks. She's motivated, fast, and gets it right.”

“Holy crap Kirsten! So amazing to see all the comments on this post… Really great for building connection and community. Love the comment recognizing your writing too.”

“Smart, strategic and creative approach led to a unique concept that will help us drive even more awareness for the need of accurate portrayal of the population on screen.”

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Hi, I’m Kirsten!

I help mission-driven organizations tell stories that matter. From creating campaigns to producing videos and designing graphics, I love bringing brands to life in ways that resonate with people.This journey started because I wanted to work with organizations that have a real impact – and it’s been incredibly fulfilling to see the difference good storytelling can make. With a master’s in advertising from Boston University, I’m always exploring new ways to merge creativity with purpose.

Every organization is different. I provide social media solutions built to fit your unique needs.

I take care of all day-to-day tasks on your social media accounts, from posting content to monitoring activity.

I create a monthly content plan and calendar based on your goals. I start with an audit of your current social media accounts and use your accounts’ performance data, as well as competitor insights and industry trends, to guide the plan.

I create original posts each month with captions and visuals, so your social media always has fresh content.

I make sure your posts go live at the best times on each platform, so your audience sees them. I can also set up a social media management tool for your organization if you don’t already have one.

Each month, I provide a detailed report showing how your content is performing, including key metrics and insights on what’s resonating with your audience. I then use this data to shape the content plan for the following month.

I monitor your social media accounts, respond to comments and messages, and engage with your audience to keep your community active and connected. I also keep an eye out for any potential issues and flag them to your team so we can coordinate an appropriate response.

I help organizations move their mission forward through strategic storytelling.

Seamless Social Integration for BMC Health System

+300%

Higher than the top of the typical 2–5% engagement rate range

Translating Advocacy Research into TikTok Content for the Geena Davis Institute

+2,691%

Increase in video views vs. the small account benchmark

Strategic LinkedIn Activation for Crossroads Continuum

+128.8%

Increase in post impressions

Get in touch

If you’re interested in working together, please fill out the questionnaire below and I will reach out to schedule your free consultation. For general inquiries, you can email me at [email protected]

Congratulations on taking the next step to tell your organization’s story more meaningfully!

(Please note that the entire social media onboarding and content development process takes four weeks. The earliest I can begin managing and posting on your accounts is about one month from now.)